Expression of packaging designfonmoo
Product packaging box planning company of the embodiment of packaging planning methods. In the current fierce business competition, the importance of packaging planning is increasingly prominent. Good packaging planning will not only let customers know about the product at a glance, but also increase the competitive advantage of enterprises.
Product packaging box planning company – smooth source packaging planning engineering limited staff informed us that the embodiment method of packaging planning can be divided into direct embodiment and direct embodiment of two kinds.
1, direct embodiment: refers to the embodiment of the main points directly on the package, the most common method is to use the window or take pictures to reflect, such as: the choice of open window form to display the contents of the product, for example: Kang tea beverage packaging four corners transparent, unified iced jasmine tea open window; or the use of consumer photos of the product, or the brand name to the maximum, etc.. In addition to the objective direct embodiment, you can also use auxiliary direct embodiment methods, such as: comparison method: the taste of the whole black background white packaging; baking method: orange juice products on the half orange next to the green leaves and then highlight the freshness of the orange; general exaggeration method: the original leaf green tea in the embodiment of the infusion form – with a generalized teapot poured out of the water to brew fresh tea leaves to embodiment, etc.
2, direct embodiment: is more inherent embodiment method, that is, the picture does not appear in the embodiment of the target itself, but with the help of other relevant things to reflect the target. Direct embodiment of the method of association, analogy, decoration and logo. For example: green represents grassland, black and white refers to cows, cyan indicates fresh, etc.